The other day, I came across a very cute sweets called “Peko-chan Ningyo-yaki” from Fujiya Co., Ltd. As it is named, it is a ningyo-yaki (doll-shaped cake) that imitates the face of “Peko-chan” and has several flavors such as mashed sweet bean paste, smooth sweet bean paste, and custard cream. I chose “Uji Matcha” which was a limited time offer. The fluffy sponge matched the matcha cream and it was very delicious. I will buy a different flavor next time.
When I searched on J-PlatPat for a trademark related to this product, the trademark “GINZA FUJIYA Peko-chan Ningyo-yaki” was registered as the designated product “Ningyo-yaki” (Japanese Trademark Registration No. 6368159). It is used at the top of the product package in the photo below. (Sakuramochi)