#patent #trademark
From March to April, the phrase “new life support” are often seen in electric appliance shops and home centers. Not only when you move to a new land, but also when you commute from the same home as before, if your school or workplace changes, you will start a new life. You need products and services to support your new life.
Nitori Holdings Co., Ltd., a furniture and interior company, applied for the picture trademark below in October last year (2020) (Japanese Trademark Application No.2020-32144), and is awaiting examination as of the end of March 2021. I saw it used for store shelves and leaflets.
In addition, when I searched for “new life” in the patent as a keyword, I found the invention of “real estate information providing device” (Japanese Patent No. 6626166). It is to appropriately provide property information that meets the needs of users. In paragraph [0047], it is written “In addition, the user selects the requirements that he / she wants to emphasize, the requirements that he / she wants to have, the requirements that he / she thinks are indispensable for his / her new life, and the requirements where he / she seeks comfort in a new way of living.”
I think starting a new life in the corona crisis is more anxious than usual, but there are various new life support products and services around. Why don’t you use them effectively? (Conan)